This year, Asian Heritage Foundation’s social media campaign takes a nostalgic and empowering tone. The “I’m Proud of” Campaign draws on a millennial’s love of self-expression. From their values and journey – it’s all about memories and moments. It celebrates those critical milestones in their lives and how they’ve impacted them. The campaign aims to celebrate these key memories, ultimately leading to a more engaged community. Follow the campaign on Instagram @ahfcalgary and #AHM2022.